Buildings 2.0
Buildings 2.0 dives deep into the technology, trends and talent reshaping the structures where we live and work. Hosted by Jose Cruz Jr, this podcast brings you interviews with the industry’s brightest minds, from visionary architects and property owners to chief innovation officers. Brought to you by Integrated-Projects.com.
Episodes

Thursday Jul 11, 2024
Thursday Jul 11, 2024
In this episode of Buildings 2.0, Jose speaks with Gary Ceder, Managing Director of Transaction Advisory at Cushman & Wakefield. Gary shares his journey from a marketing and advertising student to a leading commercial real estate broker. He shares his insights on the challenges commercial landlords face with class B or C buildings, particularly how they can make smart investments that will make their properties feel more welcoming without breaking their budgets.
Gary also offers strategic advice for startups transitioning from remote work to physical office spaces, and tips for young brokers on creating a competitive advantage in a commoditized industry.
Topics discussed:
How probing questions help brokers understand client needs and navigate complex real estate deals.
Unique challenges for landlords, especially with class B or C buildings, and how to address them.
Insightful advice for startups on determining the right time and approach to move from remote work to physical office spaces.
Tips on leveraging market know-how and technology to stand out in a commoditized brokerage industry.
The role of business development in the day-to-day activities of a commercial real estate broker.
Exploring options like fully enclosed suites with shared amenities for companies needing flexible office space arrangements.
The importance of in-person interactions for mentorship, coaching, and career advancement within the real estate industry.
How technology can provide competitive advantages and help brokers better serve their clients.

Thursday Jun 27, 2024
Thursday Jun 27, 2024
In this episode of Buildings 2.0, Jose speaks with David Burns, Principal at STUDIOS Architecture. David dives into the importance of diverse project types, from small renovations to large civic spaces, and how even small projects can significantly impact communities.
He shares insights on how AI and technology are revolutionizing the field, allowing architects to push creative boundaries and improve efficiency. David also discusses the evolving design of commercial office spaces in response to hybrid work models, emphasizing the need for flexible, amenity-rich environments.
Topics discussed:
The importance of working on a variety of project scales, from small renovations to large civic developments.
How AI and technology are transforming the architectural field, enhancing both creativity and efficiency in design processes.
The impact of hybrid work on commercial office design, emphasizing the need for flexible, amenity-rich environments that cater to various work preferences.
The similarities between educational and business projects and the importance of preparing students for real-world challenges.
The significance of maintaining ongoing dialogue with clients to explore different strategies and achieve the best outcomes for projects.
The benefits of sustainable design practices and how they can lead to better energy efficiency and economic results.
How architects should adapt to new market demands and evolving project types to stay relevant and innovative.
The changing expectations of young architecture graduates today compared to 20 years ago, focusing on work-life balance and career development.
Key questions commercial landlords should ask about their buildings to stay competitive, especially in bustling areas like Midtown Manhattan.
Reflections on how the future of architecture will be influenced by new tools, methods, and the integration of advanced technologies.

Thursday Jun 20, 2024
Thursday Jun 20, 2024
In this episode of Buildings 2.0, Jose speaks with Harshad Pillai, Director of Fogarty Finger. Harshad explores his journey from Mumbai to becoming a leader in urban architecture. He shares insights on defining successful architectural projects, emphasizing client satisfaction and alignment with design intent.
Harshad discusses the role of AI in the future of architecture and the importance of integrating sustainable practices into urban development. He also touches on the impact mentors have had on his career and why experienced architects should support newer professionals in the field.
Topics discussed:
Metrics for successful architectural projects, including client satisfaction and ensuring the built project aligns with the original design intent.
The impact of mentors on Harshad's career and the importance of supporting young professionals in the architecture field.
Integrating sustainable practices into urban development and moving beyond buzzwords to practical solutions.
How artificial intelligence is shaping the future of architectural design and the profession's adaptation to new technologies.
Balancing classicism, modernism, and formalism with a focus on performance and sustainability in architectural projects.
The benefits of cross-pollinating staff and leadership between housing and commercial markets in architectural practice.
Tips for young architects on navigating their career, focusing on continuous learning and prioritizing meaningful work.
Managing diverse aspects of architectural projects, from zoning laws and air rights to detailed construction elements like brick forcing and curtain walls.
Insights on what will remain constant in architecture despite macroeconomic challenges and rapid technological advancements.

Thursday Jun 13, 2024
Thursday Jun 13, 2024
In this episode of Buildings 2.0, David Tepper, Principal at Ennead Architects, explores the evolving landscape of architecture in most of the typologies he has worked in. David shares his insights on fostering public interactions in physical spaces, highlighting the contrast with the digital world.
David also shares his insights into the challenges of retrofitting existing buildings to meet modern sustainability standards and discusses the profound impact of AI and other emerging technologies on the future of design and architectural training.
Topics discussed:
The importance of creating spaces that encourage public interactions and the unique challenges this presents in modern architecture.
The pressing need for sustainable building practices and the challenges of retrofitting existing structures to meet new standards.
How AI is transforming architectural design, from automating repetitive tasks to enhancing strategic project planning.
There’s a focus on how insights from different building typologies, like retail and healthcare, can inform and improve each other.
The evolving expectations of clients, particularly the demand for proven expertise and innovative solutions in architecture projects.
They discuss the impact of rising regulations on the architectural profession and how firms are adapting to these new challenges.
The future of architectural education, emphasizing the need for training that prepares students for technological advancements and sustainability challenges.
Insights on the future of urban planning, particularly how cities must adapt to changing environmental and technological landscapes.

Thursday Jun 06, 2024
Thursday Jun 06, 2024
In this episode of Buildings 2.0, Kevin Morrisroe, Associate at Buro Happold, shares practical steps for landlords to transition their buildings to net-zero, highlighting the importance of prioritization and phased implementation for the highest return on investment.
Kevin also explains the impact of Local Law 97 in New York City and how city initiatives like it are driving change. Additionally, Kevin explores emerging trends and technologies that are reshaping the industry, offering valuable insights into creating smarter, more sustainable buildings. Kevin also touched on advancements in water reclamation and the potential role of AI in enhancing day-to-day tasks for engineers.
Topics discussed:
Practical steps and strategies for landlords to convert their properties to net-zero emissions, emphasizing phased approaches and prioritizing investments.
The impact of New York City's Local Law 97 on building emissions and how financial penalties are driving sustainability efforts in NYC and elsewhere.
New technologies and trends reshaping the industry, including smart building systems and water reclamation.
How implementing smart technologies can optimize energy use, improve efficiency, and provide better data for building management.
The growing importance of treating and reusing water within buildings to reduce demand and manage wastewater more effectively.
Identifying the highest ROI upgrades, such as replacing boilers and windows, to make buildings more energy-efficient.
Common objections to sustainable upgrades, primarily focused on upfront costs and the learning curve for new technologies.

Thursday May 30, 2024
Thursday May 30, 2024
In this episode of Buildings 2.0, Rutger Huiberts, Design Director at KPF, shares his journey to leading innovative architectural projects worldwide, including the influence Japanese design principles have had on his own ideas and the value of beauty, art, and preservation in even the most data-driven processes.
Rutger also reflects on the importance of designing cities on a human scale and the integration of data-driven approaches in modern architecture. He discusses the practicalities of translating these philosophies into everyday work, from virtual meetings to on-site visits.
Topics discussed:
The importance of designing cities and buildings with a focus on human needs and uses, making spaces livable and interactive.
How technology and parametric design tools can create smarter, more artistic buildings that respond to human needs and environmental challenges.
Rutger and KPF’s commitment to sustainability, including the integration of green technologies and eco-friendly practices in architectural projects.
Navigating the complexities of working on projects across different time zones and continents, ensuring cohesive design and effective communication.
Inspiration from the modularity and adaptive reuse principles of the Japanese Metabolism movement, emphasizing flexibility and sustainability in design.
The increasing importance of using analytical tools to provide data-driven insights for improving building performance and sustainability.
How different local regulations impact architectural design and the importance of working with local experts to navigate these frameworks.
Trends in urban development, such as the integration of mixed-use spaces and the shift towards more livable, walkable cities.
The significance of maintaining face-to-face interactions and consistent involvement of team members throughout the design and construction process.

Thursday May 23, 2024
Thursday May 23, 2024
In this episode of Buildings 2.0, I spoke with Cortney Koenig Worrall, President and CEO of Waterfront Alliance, who talks about the importance of consulting help, the catalysts and turning points of climate change that apply to the building industry, and the significance of the Waterfront Edge Design guidelines.
Cortney emphasizes the positive impacts of collaborative efforts from not only the building and real estate industry but from all fields to implement the systemic changes we need to see to become more sustainable and mitigate climate change impacts. She also touches on the future outlook of housing, work, and parks in the next 50 years.
Topics discussed:
Historical context of climate change awareness, with a spotlight on Hurricane Sandy's impact on New York and New Jersey.
The importance of consulting help for building owners, focusing on energy efficiency and resilience amidst changing regulations and climate impact demands.
The role of the Waterfront Edge Design guidelines in promoting climate resilience and ecological soundness in waterfront projects.
Discussion on the need for systemic change and community involvement in combating climate change.
Success stories of projects like offshore wind developments and resilient industrial facilities adhering to high standards.
Future projections of greener urban landscapes, elevated infrastructure, and adaptive waterfront designs for climate resilience.
Economic benefits and return on investment in climate resilience initiatives, emphasizing the long-term value of sustainable practices.
The challenges in balancing high initial investment with long-term benefits, including the need for innovative insurance and financial solutions.
The importance of public involvement, advocacy, and industry support in driving systemic changes for a sustainable future.

Thursday May 16, 2024
Thursday May 16, 2024
In our recent episode of Buildings 2.0, Jose speaks with Jason Ivaliotis, AIA, Architecture & Design Expert, who shares how he both practices and teaches the integration of digital tools like VR and BIM to enhance communication and design processes between his team and the contractors they work with.
Jason also emphasizes the importance of understanding social contexts and reflects on the evolving nature of architecture towards mixed-use buildings and adaptive reuse projects.
Topics discussed:
Integration of digital tools like VR and BIM for enhanced communication and design processes between architects, contractors, and clients.
Navigating the evolving architecture landscape towards mixed-use buildings and adaptive reuse projects.
The importance of understanding social contexts and the importance of both owner and community needs in architectural projects.
Future trends in architecture, including urbanization and the shift towards mixed-use buildings.
Utilization of VR technology in architectural presentations to improve client engagement and understanding.
Exploration of the potential for diverse building uses and the evolving role of technology in architecture.

Thursday May 09, 2024
Thursday May 09, 2024
In this episode of Buildings 2.0, Jose speaks with Blima Ehrentreu, Founder and CEO of The Designers Group (TDG). She shares the firm's approach to incorporating AI in design processes for innovative solutions to even the most complex of spaces.
Blima also emphasizes the importance of designing spaces not just for aesthetics but also for functionality, sustainability, and the overall experience of the people who are going to use them. The discussion also touches on adapting to the changing workplace landscape, balancing virtual collaboration with in-person interactions, and TDG's commitment to giving back to the community.
Topics discussed:
How education and having a strong sense of the fundamentals is crucial, but experience is also very important.
AI integration in design processes for innovative solutions that focus on functionality, sustainability, and experience, not just aesthetics.
The perks and challenges to adapting to remote work trends when the landscape has changed so quickly in just the last few years.
The importance of sustainable design practices and environmental impact considerations.
The utilization of virtual collaboration tools to enhance communication and project management.
TDG’s commitment to community impact initiatives and giving back as part of their company culture.
The exploration of current workplace design trends and strategies for future workspace planning.

Thursday May 02, 2024
Thursday May 02, 2024
In our recent episode of the Buildings 2.0 podcast, Jose speaks with Robin Elmslie Osler, Principal and Creative Director at Arcadis, as they explore the interweaving of creativity, architecture, and design. From the intersection of generations to the power of storytelling and technology in shaping human-centered spaces, Robin shares her insights into the enduring principles of successfully creating immersive spaces.
She also talks about the delicate balance between technology and the human element of inspiration and innovation and how she helps her team harness both.
Topics discussed:
The influence of Robin’s family background on career choices in architecture and design.
The importance of exposure to diverse experiences in shaping design perspectives, such as traveling and looking at art.
Balancing efficiency and empathy in creating human-centered spaces: making things beautiful and captivating but also intuitive to use.
The role of storytelling in design and architecture, particularly in retail and mixed-use environments.
The evolution of design education and the impact of technology on design principles in architecture.
Nurturing a creative mindset and fostering unique design voices within herself and her team.
Creating dynamic, flexible experiences in architecture to engage and entice visitors.